More than 2,000 people died from fentanyl in Texas in 2022. That
is more than five Texans dying from fentanyl each day. This significant public
health and safety issue has escalated in recent years and as such, imparting
the important message about the danger of fentanyl to all Texans has become one of the Governor’s
highest priorities. In September of 2022, Governor Abbott directed Texas state
agency leadership to take action to inform Texans about this lethal substance.
He stated these actions could include posting flyers in prominent locations
around regulated facilities, training staff, providing educational opportunities
to the people they serve, developing public service announcements, etc. In October of 2022, Governor Abbott unveiled his
statewide One Pill Kills Campaign to remind Texans that just one pill
laced with fentanyl can take someone’s life. The campaign is led by the Texas Health and Human
Services Commission (HHSC). It uses billboards, public service
announcements aired on radio stations and television, and website and social
media advertisements to educate Texans on how to prevent, recognize, and
reverse fentanyl poisonings. In addition, life-saving Narcan will be purchased
and distributed statewide to sheriff’s offices in each of the state’s 254
counties. Learn more about Texas’ One Pill Kills Campaign (www.onepillkillstx.com)

In July of 2023, the newest tool in the One Pill Kills
Campaign was unveiled: The Texas Fentanyl Data Dashboard. The Texas Fentanyl Dashboard, launched by the Texas
Department of State Health Services (DSHS) provides information on
fentanyl-involved deaths from 2014 to present that can be viewed over time, by
demographics or by geography. Describing the value
of the dashboard in combating the threat from fentanyl, DSHS Commissioner Dr.
Jennifer Shuford explained that “Measuring a problem is an important step in
understanding and improving it” and that she hopes “making this data easily
accessible will allow Texas experts and leaders to continue to craft solutions
to this deadly crisis.” The dashboard can be accessed at https://healthdata.dshs.texas.gov/dashboard/drugs-and-alcohol/fentanyl-trends.
Texas Fentanyl Data Dashboard

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Public Service Announcements from Texas’ One Pill Kills Campaign |
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